1. Who are we? We are AUDACIEUSE LIMITED ("We" or "AUDACIEUSE"), and we are authorized to process your personal data. This means we are responsible for how we handle and protect your data.
2. WHAT DO WE USE YOUR DATA FOR? We will use your data (collected online or in person), including managing your registration as a user, processing your purchases of products or services, responding to your inquiries, and, if you wish, sending you personalized notifications.
3. WHY DO WE USE YOUR DATA? We have the legal right to process your data for several reasons. The main reason is that we need to process your data to fulfill the contract you entered into with us upon registration, as well as when making a purchase or using any of our services or features. We also use your data for other reasons, such as responding to your inquiries or sending you news you have agreed to receive.
4. WHO DO WE SHARE YOUR DATA WITH? We share your data with service providers who handle logistics, assistance, or support—these are third parties.
5. YOUR RIGHTS. You have the right to access, correct, or delete your personal data. In certain cases, you also have other rights, such as objecting to our use of your data or requesting its transfer, which are described in more detail below.
We recommend that you read our complete Privacy and Cookie Policy below to better understand how we use your personal data and your rights regarding it.
BEFORE WE BEGIN:
- This Privacy and Cookie Policy provides all necessary information related to our use of personal data from our users and customers, regardless of the method or form (online or in person) you use to interact with us at AUDACIEUSE in the People's Republic of China, including the purposes of this Privacy and Cookie Policy in Hong Kong, Macau, and Taiwan.
- We transparently inform you about what we do with your personal data to help you understand our actions related to your data and the rights you have regarding your data:
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We continuously provide you with all the information included in this Privacy and Cookie Policy, which you can review at any time. Additionally,
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you will also find more information about how we use your data during your interactions with us.
- Here are some terms we regularly use in this Privacy and Cookie Policy:
When we refer to our Platform, we mean any method or form, digital or personal, you may have used to interact with us.
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Our website for communication: www.irakhay.com
The holders of your data are:
AUDACIEUSE LIMITED
9/F, Suite 901 Hing Yip Commercial Centre
272-284 Des Voeux Road
Central, Hong Kong Island,
Hong Kong Special Administrative Region
Email of Data Protection Officer: dataprotection@audacieuse.hk
In other words, the above-mentioned company ("We," "Us," or "Holder") is the Data Holder. This means that we jointly regulate and are responsible for processing and protecting your personal data.
Depending on the purpose for which we process your data from time to time, as explained above, we need to process certain data, which, depending on the case, will include:
- Your identification data (e.g., your name, surname, language, and country you interact with us from, contact details, email, phone number, etc.);
- Economic and transaction information (e.g., payment or card data, information about your purchases, orders, returns, etc.);
- Connection, geolocation, and/or browsing data (e.g., if you interact with us from a mobile phone);
- Commercial information (e.g., if you have subscribed to our newsletter)
- Information about your tastes and preferences
Remember that when we ask you to fill in your personal data to provide you with access to any functionality or service of the Platform, we mark some fields as mandatory because this is information we need to provide the service or give you access to the functionality. Please note that if you choose not to provide such data, you may not be able to complete user registration or use these services or features.
Depending on how you interact with our Platform, i.e., depending on the services, products, or features you want to use, we will process your personal data for the following purposes:
B-1. To manage your registration as a user of the Platform
If you choose to become a registered user of our Platform, we need to process your data to identify you as a Platform user and provide you with access to the various functionalities, products, and services available to you as a registered user. You can cancel your registered user account by contacting us through Customer Service.
B-2. To develop, fulfill, and execute the purchase contract or services you have entered into with Us on the Platform
This purpose includes processing your data primarily:
- To contact you for updates or informative notifications related to functionalities, products, or services covered by the contract, including conducting quality surveys and determining customer satisfaction with the provided services;
- To take necessary measures to control and prevent potential fraud against you and against us during the purchase process. If we believe a transaction may be fraudulent, such processing may result in the transaction being blocked.
- To manage potential returns after a purchase and handle information requests about product availability, reservations, or other features periodically available on the Platform.
- To issue invoices and provide you with receipts and invoices for purchases made through the Platform.
- To enable you to use other available features or services, such as purchasing, managing, and using a Gift Card or Gift Voucher.
B-3. To address inquiries or requests made through customer service channels
We only use personal data that is strictly necessary to verify your identity and to process or address your inquiry or request.
B-4. For marketing purposes
This purpose involves processing your data mainly to:
- If you subscribe to our newsletter, we will process your personal data to manage your subscription, including sending personalized information about our products or services through various means (such as email or SMS). We may also provide you with this information through push notifications if you have activated them on your mobile device.
- Please note that such data processing involves analyzing your user or customer profile to determine your preferences and, consequently, which products and services best suit your tastes when sending you information. For example, based on your purchase and browsing history (i.e., depending on the items you have clicked on), we will make product recommendations that we think may interest you, and if you are a registered user, we will provide you with the "recover cart" feature.
- Remember that you can unsubscribe from the newsletter at any time without any cost through the "Newsletter" section on the Platform, as well as through the instructions provided in each notification. If you do not wish to receive push notifications, you can disable this option on your mobile device.
- To conduct promotional activities (e.g., to organize contests or send you a list of saved items to the email address you provided). By participating in any promotional activity, you authorize us to process the personal data you have shared with us based on the specific promotion and to disclose it through various media, such as social networks or the Platform itself. Each promotion you participate in will have its terms and conditions, where we will provide more detailed information about processing your personal data.
- To display on the Platform or through our social media channels photos or images you have publicly shared, provided you have explicitly consented to this.
B-5. For usability and quality analysis to improve our services
If you visit our Platform, we inform you that we will process your browsing data for analytical and statistical purposes, i.e., to understand how users interact with our Platform and thus be able to implement improvements to the Platform. Additionally, from time to time, we conduct quality surveys and promotional activities to determine customer satisfaction and identify areas where we can improve.
B-6. According to applicable laws, regulations, and national standards, we may collect and use your personal data without obtaining your consent in the following cases:
1. When directly related to national security and military security;
2. When directly related to public safety, public health, and major public interests;
3. When directly related to criminal investigation, prosecution, trial, and enforcement of court rulings;
4. When it is necessary to maintain your or others' life, property, and other significant legitimate rights and interests, and it is difficult to obtain your consent;
5. When the personal data collected is disclosed to the public by the individual;
6. When the personal data is collected from lawful and publicly disclosed information, such as legal news reports, government information disclosure, and other channels;
7. When necessary to maintain the security and stability of the provided services, such as detecting and resolving technical failures in products or services;
8. Other circumstances as provided by laws and regulations.
The legal grounds on which we are permitted to process your personal data depend on the purpose for which we are processing it, as explained in the following table:
C-1. To manage the user's registration on the Platform
We process your data because it is necessary under the terms governing the use of the Platform. In other words, for you to register as a user on the Platform, we need to process your personal data; otherwise, we would not be able to manage your registration.
C-2. Development, execution, and conclusion of a purchase or service contract
We process your data because it is necessary for us to enter into a sales or service contract with you. Certain data processing related to the purchase process is activated only upon your request or consent, such as storing payment (card) data for future purchases or processing data necessary to provide you with Coming Soon / Back Soon features. In these cases, our processing of your data is confirmed by your consent. We believe we have a legitimate interest in conducting necessary checks to identify and prevent possible fraud during your purchase. We consider this data processing beneficial for all parties involved in the payment process, especially for you, as it allows us to take measures to protect you against fraud attempts by third parties.
C-3. Customer Support
We believe we have a legitimate interest in responding to inquiries or requests you submit through existing communication channels. We consider this data processing beneficial for you as it enables us to provide adequate assistance and respond to your questions. When you contact us, particularly for resolving incidents related to your order or product/service, processing your data is necessary to fulfill the purchase agreement. If your inquiry relates to exercising your rights, as we inform you below, or making claims about our products or services, we are legally entitled to process your data to comply with our legal obligations.
C-4. Marketing
We have a legitimate interest in processing your data for marketing purposes based on the consent you provide to us, such as when you agree to receive personalized information through various channels, allow push notifications on your mobile device, or accept legal terms to participate in a promotional campaign or publish your photos on the Platform or our social media channels. To display personalized information to you, we believe we have a legitimate interest in profiling based on the information we have about you (such as browsing history, preferences, or purchases) and the personal data you have provided to us, such as age range or language. We consider this data processing beneficial for you, as it improves your user experience and provides access to information tailored to your preferences.
C-5. Quality and Usability Analysis
We believe we have a legitimate interest in analyzing the usability of the Platform and user satisfaction because we consider this data processing beneficial for you. The goal is to improve the user experience and provide better quality services.
We use cookies and similar devices to facilitate your navigation of the Platform, understand how you interact with us, and, in some cases, to be able to show you advertisements in accordance with your preferences.
Please refer to our Cookies Information to better understand which cookies and similar devices we use, their purpose, and other information of interest to you.
### Information about Cookies
What is a cookie?
A cookie is a small text file that a website saves on your computer, phone, or any other device, containing information about your browsing on that site. Cookies are necessary to make browsing the site easier and more user-friendly and do not harm your computer.
In the current Policy, the term "Cookies" is used as a general term because they are the primary method of storing information used by this website. The browser's "Local Storage" space is also used for the same purposes as Cookies. All the information included in this section also applies to this "Local Storage."
What are Cookies used for on this website?
Cookies are an integral part of the operation of our website. The main purpose of our Cookies is to improve your browsing experience. For example, they are used to remember your preferences (language, country, etc.) during browsing and on subsequent visits.
The information collected by Cookies also allows us to improve the website by evaluating usage and accessibility statistics, tailoring the site to the individual interests of users, speeding up searches, etc. In certain cases, if we have obtained your informed consent beforehand, we may use Cookies, tags, or other similar devices to obtain information that allows us to show you, both on our own website and on third-party sites or in any other way, advertisements based on the analysis of your browsing habits.
What Cookies are NOT used for on this website?
We do not store sensitive personal information such as your address, password, credit or debit card details, etc., in the Cookies we use.
Who uses the information stored in Cookies?
The information stored in the Cookies of our website is used exclusively by us, except for those identified as "third-party Cookies," which are used and managed by external organizations to provide services requested by us to enhance our services and user experience when browsing our website. The main services for which these "third-party Cookies" are used are obtaining access statistics and ensuring secure payment transactions.
How can I avoid the use of Cookies on this website?
If you want to avoid using Cookies on this page, considering the described limitations, you must first disable the use of Cookies in your browser and then delete the Cookies saved in your browser associated with this website.
You can use this option to prevent the use of Cookies at any time.
How to disable and prevent the use of Cookies?
You can limit, block, or delete Cookies from this website at any time by adjusting your browser's settings, following the steps provided below. Although the configuration of each browser is different, Cookies are usually configured in the "Preferences" or "Tools" menu. More detailed information on setting Cookies in your browser can be found in the "Help" menu of your browser.
What specific Cookies does this website use and for what purpose?
The table below shows the Cookies, tags, and other similar devices used by this website, along with information about their purpose, duration, and management (first-party and third-party) for each of them.
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Technical and personalization cookies: for identification and authentication, navigation, interface customization, favorites...
These Cookies are used to identify the user during the session, prevent the user from repeating site entry processes, speed up certain procedures on the site, remember choices made during the session or subsequent visits, remember pages already visited, etc.
- COOKIES User ID
- Purpose: Used for user identification and authentication. They also contain technical data from the user's session, such as session timeout, session ID, etc.
- Duration: Session
- Management: First-party cookies
- COOKIES Session ID
- Purpose: Used to identify the user's HTTP session. They are common in all web applications to identify user requests during a session.
- Duration: Session
- Management: First-party cookies
- COOKIES Navigation status
- Purpose: They allow determining the user's navigation status (session start, first page, first access, scroll status, voting status, etc.).
- Duration: Session
- Management: First-party cookies
- COOKIES User selections
- Purpose: They store session values selected by the user, such as store, language, currency, products, size, etc.
- Duration: Session
- Management: First-party cookies
- COOKIES Favorites and last selections
- Purpose: They allow remembering user-selected values (such as stores) and last selections (stores, products, cookie consent, etc.) in subsequent web sessions.
- Duration: Permanent
- Management: First-party cookies
- COOKIES SHOPPING CART
- Purpose: They store information about the mini-cart, such as user identification data associated with the mentioned cart.
- Duration: Session
- Management: First-party cookies
- COOKIES Protocol
- Purpose: They allow processing changes between secure (https) and non-secure (http) domains (protocol).
- Duration: Session
- Management: First-party cookies
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Cookies for navigation analysis
These Cookies collect general information about the user's access to the site (not to the content itself) to subsequently provide us with aggregated information about these accesses for statistical purposes.
- COOKIES Source (WC_GASource)
- Purpose: Used to determine the source of the user when accessing a page on this site, for example, whether they arrived at a product details page from a product grid, a search engine, or an external website.
- Duration: Permanent
- Management: First-party cookies
- COOKIES Analytics (__utma, __utmb, __utmc, __utmd, __utmv, __utmz, _ga...)
- Purpose: They allow tracking the performance of the site using the Analytics tool, which is a service provided by Google to obtain information about users' access to the site. The data collected includes the number of times the user has visited the site, the dates of the first and last visits, the duration of visits, the page from which the user accessed the site, the search engine used to access the site, or the link clicked, the location in the world from which the user accessed the site, etc. The configuration of these cookies is predefined by the service offered by Google, and the information collected through these cookies about your use of the site will be transmitted and stored by Google, Inc (a company based in the USA). Therefore, we recommend reviewing Google's Analytics privacy page, https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage, for more information on the cookies it uses and how to disable them. Please remember that we are not responsible for the content or accuracy of third-party websites.
- Duration: Permanent
- Management: Third-party
- COOKIES Optimization
- Purpose: Cookies identified with the domain optimizely.com or www.optimizely.com allow us to optimize the appearance, feel, and messaging of our website and generally provide a consistent navigation experience for our users. Some of the data retained for subsequent analysis includes: the number of updates viewed by the user, information for visitor segments such as browser, campaign, mobile source type, as well as any custom segments, etc. The configuration of these cookies is predefined by the service offered by our provider Optimizely, Inc. (a company from the USA), so we recommend visiting their website https://support.optimizely.com/hc/en-us/categories/4410287901197-Experimentation for more details on the cookies they use and how to disable them using this link https://www.optimizely.com/opt_out. Please note that we are not responsible for the content or accuracy of these third-party websites.
- Duration: Permanent
- Management: Third-party
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Cookies for purchase analysis
These Cookies allow collecting information about the device from which a purchase was made on this site to verify that transactions provide sufficient guarantees for customers. These Cookies never contain sensitive information such as card details.
- COOKIES Purchase device (thx_guid)
- Purpose: They allow identifying the device (PC, phone, etc.) from which purchases are made on this site for subsequent analysis to provide our customers with sufficient guarantees when making purchases. The information collected in these cookies is collected by an external company (CyberSource) for this analysis.
- Duration: Permanent
- Management: Third-party
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This information table will be updated as soon as possible as the services offered on this site change. However, as a result of the update, the information table may temporarily not include cookies, tags, or other similar devices, although these will always be devices with a purpose identical to those included in this table.
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